Holiday Gift Baskets for Clients: Itís More than Just a Present Ė Itís an Investment in Future Business!
If it werenít for loyal clients and customers, most businesses wouldnít be able to pay the bills. Thatís why Bisket Baskets stresses the importance of giving back to the people that help grow and maintain your business. Purchasing items like thank you gift baskets or holiday gift baskets for clients is the perfect way to show your appreciation while promoting your brand. The winter season is the most common time to send gift baskets, and if youíve never done it before we have three helpful guidelines to help you get started.
Finding holiday gift baskets for clients can seem overwhelming at first, but with a little know-how you can find the perfect gift that makes just the right statement. The first thing to keep in mind is the size of the clientís business or organization. You want to be careful not to send a tiny basket to a large company or an oversized gift basket to a 4-person firm. Try to establish your clientís size before you shop so you can narrow down your options more easily.
The next thing to consider is the gift basket contents. You want to be sure your client will enjoy your gift to the fullest, so choosing a basket with the right contents is key. Food gift baskets are always a good idea, as long as you have some impression of what the client likes. For example, a health conscious client may not want a cookie or candy gift basket. Choosing a holiday gift basket for clients based on their interests or business type ensures they will appreciate the gift even more.
Budget is also an important consideration when buying holiday gift baskets for clients. You need to find a basket whose value reflects the value of your business relationship with the client. Sending an overpriced or underpriced gift basket can come off as cheap or exorbitant depending on the circumstance. You always want to be sure your client feels valued. Sending a paltry gift can potentially foster feelings of resentment by making a client feel undervalued, while an overly extravagant one may make them feel as though youíre trying to show off.
With those three guiding principles in mind you can make an informed decision about what gift is best suited for your client based on their size, personal interests and business relationship. Sending a nice gift is good for relationships, but sending the RIGHT gift is good for business!